The first question we ask ourselves, who decides the tone that the fashion of the coming season will adopt?
Specifically they are: International Color Authority (ICA), Intercolor and Pantone.
We are going to stop at Pantone , founded in 1985, Pantone Color Institute educates, inspires and promotes mastery of the language of color. Represented by Leatrice Eiseman, Executive Director of the Pantone Color Institute, expert in color, design and psychology.
The impact of the colors of the year generated on designers and marketing professionals, among others, is investigated. The selection process begins with a thorough investigation of various industries (art, fashion, technology, politics...). A global culture analysis is carried out, where Pantone observes the use of color between different cultures worldwide. They gather opinions from specialists who are consulted to see which shades are most relevant. Entering the psychoanalysis of the person, Pantone carries out an emotional evaluation of the human being to determine how certain colors influence the emotional and psychological state of the person. Finalizing with the selection of the color of the year to later launch it to the public worldwide.
What is that color of 2024 according to Pantone?
Peach Fuzz 13-1023, with a peach tone that awakens sincerity, tenderness and sensuality. It is fresh and soft, with a warm and restorative tone of union towards others.
How to use Pantone Peach Fuzz 13-1023 on clothing and accessories , according to pantone.com?
Peach Fuzz 13-1023 is a comforting and visually irresistible peach that invites us to touch. It conveys tactility through plush, velvety, quilted and furry textures, with a sumptuous, comforting and soft touch. It is a peachy hue that envelops us to awaken our senses and evoke a comforting presence of tactility and warmth.
How to use Pantone Peach Fuzz 13-1023 in beauty and hairdressing, according to pantone.com?
A modern, peachy color with a subtle luminosity, it gives an ethereal and shiny character to the hair, which glows with natural pink tones that suit a wide variety of skin undertones.
Peach Fuzz 13-1023 is a surprisingly versatile shade that brightens the skin and adds subtle warmth to the eyes, lips and cheeks, giving a healthy appearance. The Pantone Color of the Year 2024 conveys freshness and youth when combined with earth tones, and drama when paired with intense reds and plums. Therefore, it offers a lot of play in lipsticks, blushes and contours for a wide variety of skin tones.
As it conveys irresistible tenderness, nail designs with Peach Fuzz 13-1023 are romantic, innocent and sweet.